Business Binocular

For all those who are wondering what happened to the Reviews tab on facebook, here is a must-read. Earlier, facebook had an app called “Reviews” which allowed people to post reviews about a company/page. Facebook has removed this app a few months back. However, here is a perfect substitute to the Reviews tab. And that [...]

Have you ever used a universal battery charger? If not, here is a short description. These will have a plug at one end and multiple pins on the other end. They help charge all popular mobile phones, most sat-navs and some lap-tops. They offer instant solutions for people carrying multiple devices. Like this universal charger, [...]

Businesses want their customers to be very happy with their product or service. They strive very hard to please them.  Many businesses go over the top to pamper them. Just like how we want to please our kids. We take them to the candy shop.  The kids get excited.  There are 100’s of candy choices.  [...]

I was browsing online the other day when an advertisement for an interesting video game CD caught my attention. It said how it was a piece of cake for me to order it online.  All I had to do was fill up a form that would just take “a few seconds” of my time and [...]

If you have been living in the same city for a minimum of two years I am sure you would have noticed many businesses come and go even before you are used to seeing them.  Suddenly it seems the ice cream parlor at the corner has become a saloon, just when you thought of taking [...]

Several businesses, big and small, are constantly looking for different ways to sell their products. For example, advertising is a great way to make the TG aware of products in the market. You enter a shopping mall and you see a good deal of ads. However, not all businesses can afford advertising. Big organizations can [...]

Have you heard of the saying, “Keep your friends close and your enemies closer”? That applies to every business. Though your competitors are not your enemies, keeping them closer helps. Let us see how. In a competitive business atmosphere, it is almost impossible for one to survive without knowing what your competitor is up to. [...]

How many of us walk in to a buffet knowing exactly what we want to eat –  when everything looks equally tempting!As a result we end up walking around the hall with an empty plate, not because there is no food, but simply because there is no one telling us which one is best. Think [...]

Is it very hard to get good staff for managing the property management business? It is even harder to get people who can do multi tasking which is essential for every property management business. If there are any good multi-tasking staff available in the market, their salary has already hit the roof and in this [...]

Imagine you are at this great restaurant. You order a delicious looking corn soup for starter. You just cannot wait to taste the appetizer! The soup is brought and laid down in front of you. It looks great, appetizing, the way it is supposed to look. You taste a spoonful. And instantly feel like spitting [...]